Ziff Davis Reports Significant Drop In Organic Google Referrals
A large publisher says organic Google referrals fell again and pointed to Search Console's AI report. Here's what its AI impressions comparison measures.
Measurement, attribution and analytics
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27 stories from the past week in Search Data, from Clicktag.
A large publisher says organic Google referrals fell again and pointed to Search Console's AI report. Here's what its AI impressions comparison measures.
Google Search is missing its dedicated AI Mode tab in private browsing. The homepage search box also lacks its usual AI Mode button.
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Google is showing a “Chat with” option in business search results, allowing users to contact businesses directly through Google Messages using a dedicated Message button.
Google is moving on two fronts: working up the U.K’s Competition and Markets Authority-mandated search opt-out publishers have long sought, while enhancing AI Overviews in ways that could make opting out less appealing.
Bing AI Mode now explains when it answers without external references, displaying a message that tells users the response came from its own knowledge.
Microsoft has redesigned the Bing AI Mode homepage, replacing the old Copilot Search branding with a conversational interface that displays suggested queries as users type.
Rank data may carry one-word results and redirect URLs. Other updates cover PageSpeed lab scores, a shared AI training opt-out, technical SEO and AI search.
Bing is displaying a Diwali-themed festive decoration over its search results, featuring a colourful diya surrounded by a circular pattern of golden lights.
Brave sells its search index to Cohere, Mistral, and Perplexity. A 30-second site: search shows whether your pages are part of it.
We gave several free YouTube tools the same GA4 topic. They produced useful ideas, but also invented promises, broadened the subject and, in one case, displayed a high score beside a claim we had not made.
Make AI visibility budgets defensible by testing dashboard scores against customer behavior and measuring exposure, recall, and consideration.
The carousel provides a separate space for sponsored product listings towards the bottom of the SERP.
Bing AI Mode is showing sponsored ads with sitelinks at the top of its answers, unlike Google AI Mode, which mostly places ads at the bottom of the page.
GEO's low referral traffic can hide its influence on buying decisions, while cited research shows ChatGPT visitors convert nearly five times better than search visitors.
Bing is showing a different AI Mode layout, positioning the submitted query towards the right-hand side and displaying a separate References panel with source links. The usual layout places the query on the left.
Bing is testing a new ‘Browse’ CTA button on sponsored ads in Copilot results, following the ‘Learn more’ button spotted there recently.
Measure AI visibility beyond rankings and citations. Use inclusion, framing, and endorsement to show clients what changed and what to do next.
Google is expanding UCP-powered direct checkout in AI Mode and the Gemini app to Canadian shoppers, with a Merchant Center integration planned for next year.
Bing is adding a search link inside expanded People Also Ask questions, allowing users to run a new search for the same question and explore more results beyond the answer provided.
Bing is testing a new heading above its Shopping ads, in addition to the existing ‘Sponsored’ tag in the corner, making it clearer that the results are paid
As creator marketing becomes a fixture in many brands’ marketing strategies, creators’ roles are shifting and expanding.
ChatGPT's search-like queries equal about a fifth of Google's volume, its maker says, counting each question that sends it to the web. Traffic data differs.
Bing appears to be testing a new image preview overlay in its search results. Clicking an image opens a side panel with a larger preview, source details and related images, which can also expand into a larger view.
Bing tests square-box layout for local search results on desktop
Google says it has nothing to announce on adding more AI search data to Search Console, ahead of a UK compliance date.
Data finds ChatGPT ad visits brought advertisers a fraction of paid search's revenue per visit in U.S. traffic, and most saw no sales from them.