Bing Adds New Heading Above Shopping Ads
Bing is testing a new heading on its Shopping ad results to improve user experience. This change may help users identify paid results.
Original reporting · searchenginewatch.com
Original: “Bing adds new heading above Shopping ads”
Read “Bing adds new heading above Shopping ads” at Search Engine Watch →
How this was written. Clicktag wrote this article with a language model from Search Engine Watch’s reporting (model: @cf/meta/llama-3.3-70b-instruct-fp8-fast); it describes that reporting rather than adding to it. The original, linked above, is the full story.
Key points from Search Engine Watch’s report
- Bing is testing a new heading on its Shopping ad results to improve user experience.
- The new heading may help users identify paid results.
- Google is also testing new designs for its sponsored results.
Bing is testing a new heading on its Shopping ad results, according to Search Engine Watch. Previously, Bing only showed a “See more” link with the Shopping ads.
Bing already showed a “Sponsored” tag in the corner of the ads, and that tag is still there alongside the new heading. The new heading is a clear change that may help users see that these are paid results.
The change is a good development, as it provides more transparency to users. This is in line with other search engines that are also testing new designs for their sponsored results.
Google is also testing new designs for its sponsored results, including new designs for visit counts and ratings. Google is testing blue website URLs on sponsored results and a new ‘Visit site’ link.
The new heading on Bing Shopping ads is a significant development in the search engine’s efforts to improve user experience. Search Engine Watch reported that the new heading is currently being tested.
Bing’s move to add a new heading above Shopping ads may be a response to user feedback. The search engine may be trying to provide more clarity to users about the nature of the results they are seeing.
Questions and answers
What is the new heading on Bing Shopping ads?
The new heading is a clear label that shows above the Shopping ads, indicating that they are paid results.
Is the ‘Sponsored’ tag still shown on Bing ads?
Yes, the ‘Sponsored’ tag is still shown in the corner of the ads, alongside the new heading.
What other changes are being tested by search engines?
Google is testing new designs for visit counts and ratings, blue website URLs, and a new ‘Visit site’ link on sponsored results.
